11:15am - 11:45am To a Greater Content: Developing a Content Strategy for MRX
Friday May 11
Content marketing can be a successful but resource heavy endeavour. A content strategy ensures your content is relevant to your potential customers and ties into your business objectives. Without a strategy you’re risking a budget and time investment that won’t drive growth. Adam Warner of Keen as Mustard Marketing will walk you through a three stage process that demonstrates how you can implement a content strategy in your MRX business.